Your Expert Trainer
- Over 30 years of industry experience in insurance product development, pricing and distribution management. - Held senior positions in various companies including AIA, AXA, AVIVA, CIGNA acros..
GAIN BEST PRACTIC STRATEGIS OF INSURANCE PRODUCT DEVELOPMENT & PRICING!
This 3-Day Masterclass has been designed to provide you with a complete guide to innovating, developing, managing, and executing products in the INSURANCE sector. The industry is facing unprecedented change- the impact of Insuretech, disruptive new entrants, blockchain and changing consumer preferences are challenging the traditional concepts of what it takes to design, build and deliver a successful insurance product.
The comprehensive agenda will take an in-depth look at how product and pricing strategies, core processes, product features and benefits and customer experience all need to be rethought and revised in the face of such all-encompassing disruption.
It will cover all the necessary knowledge, principles and lessons learned on how to develop effective insurance products that provide your organization with a competitive advantage with your customers in today’s very competitive market landscape. It will go in-detail on key topic areas including product development strategy, product development and marketing success roadmaps, pricing strategies, product innovation best practices, turning creative products into profit centres, evaluating & validating product ideas, compliance and approval issues, launching & marketing products, product success monitoring, underwriting best practices amongst others.
As with all Equip Global Courses, the emphasis is very much on the practical and interactive exercises and real-life case studies. In addition to presentations of the subjects, participants will be challenged in actual project case studies to apply the principles discussed. It will also encourage the attendees to develop the tools to implement change upon returning to their work place.
Who Should Attend?
This Masterclass is aimed at CEOs, Presidents, Managing Directors, Directors, Heads of Departments, Managers and Senior Executives responsible for:
- Product Development/Product Innovation
- Product Portfolio Management
- Product Risk/Product Review
- Product Marketing/Channel Marketing
- Product Sales/Business Development
- Life Insurance
- General Insurance
- Bancassurance/Distribution Management
Like a copy of the masterclass brochure? Email us today at email@example.com for more information!