12 November 2013 - 14 November 2013
Manila, Phillippines

Your Expert Trainer

International Digital Marketing Expert

He has supported over 150 blue-chip companies, and continues to serve more clients across industries including pharmaceutical, government and real estate within the region including the likes of Ab..

About Your Expert Trainer

Your Must Attend LIVE ONLINE DIGITAL MARKETING FOR PHARMA MASTERCLASS!

Increasingly, pharmaceutical companies invest a significant portion of its marketing budget on digital channel in the coming years. It is widely acknowledged that pharmaceutical companies must establish themselves in a digital environment and leverage digital marketing to promote, engage, grow and remain competitive.

While there are many challenges to overcome, it is crucial that pharmaceutical companies have a proven digital marketing plan in place to help engage audiences and improve brand performance. There are several areas that pharmaceutical companies must focus on, sharpen techniques and develop effective strategies for, which include value-driven content creation and marketing, social media marketing, google & display ads including positioning, website & search engine optimization, video & influencer marketing, chatbots, effective email marketing, AI powered tools, CRM & Omnichannel customer engagement amongst many others.

Through case studies, practical techniques and applications of the above-mentioned subject areas plus lots more, on pharmaceutical digital marketing will be discussed through a step-by-step approach, helping attendees develop a proven, result-oriented and effective Digital Marketing Strategy and Program, specific to the Pharmaceutical Industry

10 Reasons to Attend!

Learn how you can build a digital marketing strategy that aligns with your business goals, drive ROI and grow real audiences & customers
Execute best practices in content creation and marketing to boost sales
Apply practical social media marketing strategies including running profitable Facebook and Instagram campaigns
Find out how you can monitor and review digital marketing KPIs and Metrics to Optimize your Digital channels and revenue performance
Learn how you can leverage digital channels for CRM and Effective Customer/Stakeholder Engagement
ROI – Ensure you are spending your time and money at the right places & channels to maximize your ROI on digital marketing and to prevent promotional mistakes that cost patient outcomes & money
Improve practical knowledge on influencer marketing, website & search engine optimization, email marketing, video marketing, google positioning & Display ads
Gain insights on upcoming digital marketing trends including data analytics, chatbots, AI & Augmented Reality
Use digital marketing effectively to achieve quicker speed-to-market and better launch excellence
Case studies & Lessons Learnt – Hear what global pharmaceutical companies are doing to get results from their digital marketing strategies

Past Companies who has benefited from trainer experiences!

Like to find out more?

Email us at enquiry@equip-global.com!

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PIC – 40% cash back when you register for an Equip Global Conference or Training Course

The objectives of the PIC Scheme are the same as those of Equip Global. Both support investment in innovation, productivity and continuous training.

If you are a registered business in Singapore, you can enjoy huge huge tax savings in the form of cash payouts and/or tax deductions when you invest in training of employees. Your attendance at any Equip Global conference or training course is eligible for PIC credits, either as a 40% cash refund or 400% tax deduction. We will provide you with full supporting documentation after the event and assist you in getting the claim completed.

Continuous training and upgrading of your employees is key to the success of your organization. What’s more, boost your tax savings and claim 40% of your registration fee by attending an Equip Global conference or training course today. To do so, follow this simple 5 minute process:

Select, register and pay for your conference/training course of your choice
Complete the PIC form which you can download here: http://www.iras.gov.sg/irasHome/uploadedFiles/Quick_Links/Tax_forms/Business_and_employers/Cash%20Payout%20Application%20Form_B2011_final.xls
Attend the event, learn and network with industry peers
File your receipt (which we will email you), record of attendance (which we will provide you at the event) and the completed PIC form with your accounts department which they will submit to IRAS to process the claim. If you do not have an accounts department or need help with the PIC claim, our staff will be very happy to assist.

Take advantage of the PIC scheme to upgrade your skills, gain the latest information in your field of work, and get access to the knowledge that can help drive your organizations’ performance and productivity.

For more information visit http://www.iras.gov.sg/irashome/picredit.aspx. Terms and conditions apply.