Customer Journey Mapping Masterclass 2020
12 November 2013 - 14 November 2013
Manila, Phillippines

Your Expert Trainer

International Customer Journey Mapping ExpertOver 30 Years of Practical Experience!

He has advised companies like Deloitte, Ernst & Young, Google, IBM, GE, Kohler, Morgan Stanley and the world’s largest architects, engineering firms and construction firms, on how to orient the..

About Your Expert Trainer

The Ultimate Customer Journey Mapping Masterclass!

Customer Journey Mapping Helps you visualize how customers experience your product or service, and how they feel along the way. It helps to tell the story of a customer's experience with your brand from original engagement and into a long-term business relationship.

Being effective in Customer journey mapping helps you step into their customer’s shoes and see their business from the customer's perspective. It helps businesses gain insights into common customer painpoints, how they can improve the customer experience, and define what customers, and prospective customers, need in order to complete a purchase. From a customer’s perspective, they want their experience with a brand to be connected and seamless. They expect companies to know and remember, across multiple touchpoints, who they are and what they’re looking for, so that the necessary information is available and without the necessity to repeat or clarify their needs. A customer journey map helps reveal issues with siloes in your business.

This 3 day Customer Journey Mapping Masterclass is a Comprehensive Outcome-Oriented Masterclass, and has been specially developed to help you develop an effective customer journey map for your company so that you can know exactly what your customer’s experience is, how do you create them, and what is the best way to improve and monetize them. By the end of the 3-day masterclass, you will be able to put your customers front and centre in your organization’s thinking, in order to build stronger customer relationships whilst improving your company’s bottom lines

10 Reasons Why You Must Attend This!

  • Develop a step by step approach to developing an effective Customer Journey Map for your business
  • Learn how you can use customer journey map to focus your business on particular customer needs at different stages in the buying funnel
  • Find out how you can leverage customer journey maps to identify whether your customer journey is in a logical order
  • Leverage Customer Journey Mapping to give an outside perspective on your sales process
  • Show the gaps between the Desired Customer Experience and the One which is Actually Being Received
  • Highlight development priorities through Customer Journey Mapping
  • Make use of Your Customer Journey Maps to Improve Your Customer Relationship Management Strategy
  • Improve Your Bottom Lines by using Customer Journey Maps to Truly Understand How You can Increase Customer Spending
  • Get the most out of customer journey mapping to focus your efforts and expenditure on what is critical to maximize your operational effectiveness
  • Benchmark against Your brand promise and safeguard your business future using customer journey mapping

Who Should Attend?

This masterclass is specially developed for Industry Professionals across Industry Verticals and especially for the following:

  • C-Level & Director Level Executives who are responsible for the Company’s Bottom-Line
  • Heads & Managers of Customer Management/Engagement
  • Heads & Managers of Customer Experience/Strategy
  • Heads & Managers of Customer Insights & Analytics
  • Heads & Managers of Product Development & Innovation
  • Heads & Managers of Strategy/Strategic Planning
  • Heads & Managers of Brand Management
  • Heads & Managers of Sales & Marketing

Like to receive the brochure?

Email us today at enquiry@equip-global.com

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Register By 3 April 2020 to save S$500

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PIC – 40% cash back when you register for an Equip Global Conference or Training Course

The objectives of the PIC Scheme are the same as those of Equip Global. Both support investment in innovation, productivity and continuous training.

If you are a registered business in Singapore, you can enjoy huge huge tax savings in the form of cash payouts and/or tax deductions when you invest in training of employees. Your attendance at any Equip Global conference or training course is eligible for PIC credits, either as a 40% cash refund or 400% tax deduction. We will provide you with full supporting documentation after the event and assist you in getting the claim completed.

Continuous training and upgrading of your employees is key to the success of your organization. What’s more, boost your tax savings and claim 40% of your registration fee by attending an Equip Global conference or training course today. To do so, follow this simple 5 minute process:

  1. Select, register and pay for your conference/training course of your choice
  2. Complete the PIC form which you can download here: http://www.iras.gov.sg/irasHome/uploadedFiles/Quick_Links/Tax_forms/Business_and_employers/Cash%20Payout%20Application%20Form_B2011_final.xls
  3. Attend the event, learn and network with industry peers
  4. File your receipt (which we will email you), record of attendance (which we will provide you at the event) and the completed PIC form with your accounts department which they will submit to IRAS to process the claim. If you do not have an accounts department or need help with the PIC claim, our staff will be very happy to assist.

Take advantage of the PIC scheme to upgrade your skills, gain the latest information in your field of work, and get access to the knowledge that can help drive your organizations’ performance and productivity.

For more information visit http://www.iras.gov.sg/irashome/picredit.aspx. Terms and conditions apply.

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Customer Journey Mapping Masterclass 2020
20 July 2020 - 22 July 2020
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